Nov 30, 2017 to Dec 1, 2017
Vilnius, BMI Executive Hall

Accelerating growth with key accounts

In turbulent times, managers are asked to contribute to the company’s growth by continuously creating/identifying new sales opportunities with customers. Designing commercial strategies that foster sales growth requires identifying strategic accounts, understanding their latent needs and developing customized value propositions; this will lead to preferred supplier status and enable a more profitable and sustainable business,…

Oct 26, 2017 to Oct 27, 2017
Vilnius, Lithuania
BMI, 2 days

Open Seminar: Identifying Customers’ Hidden Needs and Developing Breakthrough Products

Generating customer insights is challenging and traditional ‘Voice of the Customer’ (VOC) methods – such as focus groups and customer visits – are not effective. This is because such techniques only tap customers’ top of mind (superficial) views, leaving tacit knowledge and customers’ hidden needs uncovered. However, tools and techniques from the social sciences probe…

2016 m. lapkričio 22 d. Konferencija “Verslas 2017”. Nuotr. Laima Penekaitė
Oct 17, 2017
Vilnius, Lithuania

Konferencija „VERSLAS 2017“

Blooming (angl. klestėjimas) – žodis, bene geriausiai atspindintis verslo nuotaikas Lietuvoje 2017-aisiais: eksporto rinkos plečiasi, vidaus vartojimas auga, investuojame į technologijas, diegiame robotus. Bet… ar tikrai mes esame pakankamai konkurencingi šiame globaliame verslo pasaulyje?